Pioneering ethical retailer Ascension (formerly Adili) have now opened their debut flagship store on St. Christopher’s Place, in the heart of London’s West End.

The 1800sq ft. space is the first dedicated ethical destination store in Central London offering carefully edited fashion and lifestyle collections, previously only available online at www.ascensiononline.com.

The shop is a haven of beautiful eco chic fashion for both women and men. It celebrates the Ascension and Ascension Originals own label collections, complemented by chic eco designers like Bllack by Noir and Edun, emerging sustainable brands including Beautiful Soul and covetable favourites namely Kuyichi, Annie Greenabelle and Stewart & Brown. Add a good sprinkling of exclusive pieces, on trend designs and surprisingly accessible price points and you can ensure Ascension is a ‘must-visit’ for every style-savvy shopper.

Offering a fun and exciting shopping experience, this dedicated eco fashion store always has something new to see as well as the latest ‘eco lust-have’. Whether it’s a sumptuous, naturally dyed silk dress, cool Fairtrade denim or dreamy, organic bed linen, there surely will be something to catch your eye. And at Ascension, you will enjoy a truly personal experience. From knowledgeable staff to answer all your eco queries to the ultimate in personal shopping and a seamless multi channel approach to product returns and exchanges.

Take a look at Ascension Online for more information about Ascension.