Entertainment and Style Gossip

February 3, 2010

The benefits of organic clothing

Filed under: ethical fashion — Tags: , , — admin @ 4:37 pm

Everyone knows that the term ‘organic’ means something is better for the environment, but often the specifics are unclear or just how much ‘better’ something is for the environment isn’t known. With organic fashion however, the statistics speak for themselves and its impact on the environment is obvious.

In the fashion industry, many third world farmers use pesticides to treat their cotton. So much so, that according to figures released from the World Health Organisation (WHO), 20,000 people die every year from pesticide poisoning in third world countries. Organic fashion is made without the use of these pesticides, so if everyone wore organic fashion, 20,000 fewer people would die each year. That alone should be enough reason to wear organic fashion items.

Eco fashion also applies to the way that animals are treated on farms in the production of materials, such as the sheep that provide wool for clothing. In ethical fashion, the sheep are treated well and are raised organically, without the barbaric processes often used on non organic farms. The same applies to leather, where the animals are raised organically – although organic leather is in much shorter supply than organic wool.

Eco fashion isn’t just a label; it means that no chemicals have been used in the creation of ethical fashion items. It means that animals have been treated fairly and have led a good life. It means that the risk of farmers contracting pesticide poisoning is nullified, reducing the death rate among third world workers.

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October 29, 2009

Ascension: The Eco Fashion Company

Ascension is an online eco fashion company specialising in ethical fashion for men, women and children. Ascension also sells jewellery, cosmetics and a full range of products for house and home.

Ascension stocks a wide range of eco fashion products from both well known trade names and small independent producers, across the globe. To promote fair trade still further, they are working with small producer groups in countries like India and Nepal to create the unique Ascension clothing fashion collections.

The company’s commitment to ethical trading is obvious from the moment you view Ascension online. Ascension clothing is sourced from all four corners of the globe, following strict fair trade guidelines and with organic or recycled materials used wherever possible.

Ascension works alongside new young designers, established eco fashion supply chains, and small independent producers to create the Ascension online catalogue. The result is an inspiring and extensive collection of stylish, affordable eco fashion products that are beautifully crafted and collected together in one easy-to-use marketplace.

Buying Ascension online gives you access to a full range of “eco chic” clothing in an easy to shop atmosphere. Ascension’s philosophy is to prove that eco fashion can be both chic and affordable.

Brands stocked by Ascension online include well known fashion names like Komodo, Namaste and Frank and Faith. In contrast, small groups like Rwanda Artisans have a unique platform from which to trade – either as stand-alone brands, or under the Ascension clothing label.

Ascension clothing is proof that eco fashion can be craftsman made and stylish – yet still totally affordable.

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September 30, 2009

A Guide to Eco Chic

Filed under: Fashion trends — Tags: , , , — admin @ 10:16 am

Eco Chic is a phrase you may have heard on the television or radio, or you have seen it written in magazines or on the Internet; but what exactly does the term Eco Chic refer to?

The ‘eco’ part, as you could guess, is about the ecology and how the organic fashion helps the environment. The eco refers to green clothing, clothing that is made from recycled materials or has been bought from fair trade suppliers who are paid fairly for their produce, ensuring they are able to earn a living.

The ‘chic’ part of the phrase refers to the organic fashion itself and how it is perceived in the fashion world. Eco Chic green clothing is seen as fashionable and is becoming part of the latest celebrity fashion too; it is often seen endorsed by, and adorning, celebrities such as Natalie Portman and Adrian Grenier (the star of ‘Entourage’). Eco Chic means not only to care about the environment enough to buy green clothing and organic fashion, but that you want to look good while doing it.

The emergence of Eco Chic also helps to spread the word of organic fashion, making caring for the environment fashionable and cool, which is important if people really are going to make a different and reduce their carbon footprint.

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September 2, 2009

Who is looking fabulous in “Green” this summer?

Going green isn’t just a choice of green clothing; it’s a lifestyle that we should all follow. One celebrity who has adopted the green mentality and has chosen to embrace organic fashion is actress Rachel Leigh Cook, star of ‘She’s All That’.

Rachel is pictured on the cover of Coco Eco magazine this month, declaring her love for fair trade fashion and the environment. Cook states in the magazine that her efforts to go green are beginning at home, where she even saves her rubbish from a night at the movies in order to take home and recycle.
coco
It is celebrity fashion and going green that Rachel is really interested in though, as she stated in the interview:

I definitely like to get the word out on green fashion. Why not? When you can do something that’s more globally conscious and help out our economy.

For the photo shoot for the front cover of the magazine Rachel has insisted on eco friendly fashion, such as fairtrade fashion. The Hollywood actress is a firm believer in green clothing and tries to spread the word on organic fashion wherever she can.

Rachel continued:

It’s the right thing to do. I’m consistently surprised to see people who want to tempt fate with their beliefs about the myth of global warming. That’s really terrifying to me. So I think I have to compensate for some people who aren’t with the program.

Green clothing is something that should concern us all.

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